E-commerce (electronic commerce) is the marketing activity buying or selling products on the Internet or completing the process as online services. Mobile business, supply chain management, Internet marketing, electronic fund transfer, online transaction processing, EDI, inventory management systems, E-commerce is turn driven by the technological advances of the semiconductor industry.
Global trends:
The United Kingdom, in the year, had the highest per capita e-commerce spending in the world. As of 2013, in the Czech Republic, e-commerce delivers a significant contribution to the revenue.
Other countries increased by 32% to 2.3 trillion.
Recent research indicates that electronic commerce, commonly referred to as e-commerce, presently shapes how people shop for products. The growth and development of internet use and mobile phones make the GCC countries become larger players in electronic commerce or online market with time progress. The e-commerce market has been gaining popularity in the western states, especially in Europe and the U.S. Many investors are trying hard to slash the cost, and the governments in western countries continue to enforce more regulation on CPG manufacturers.
Brazil’s e-commerce was growing sharply, with retail e-commerce sales will grow at a double-digit pace tat 2014. By 2016, e-Marketer will reach retail e-commerce sales in Brazil around $17.3 billion. India will get an Internet user base of about 460 million as of December 2017. The Internet has been adding approximately 6 million new entrants every month, close to that of the western countries. The growth of internet users in Arab countries was accelerating by 13.1% in 2015. Egypt has the largest internet users in the region, followed by Saudi Arabia and Morocco.
Logistics:
Online markets and retailers have to deliver products in the best way. Small companies usually control their logistic operation because they cannot hire an outside company. Most large companies hire an outsourcing agency that takes care of a company’s logistic needs.
Impacts :
E-commerce markets are growing at noticeable rates. This market is growing by 56% in 2015–2020; In 2017, retail e-commerce sales worldwide amounted to 2.3 trillion U.S. dollars in 2021, whereas Traditional markets are only expected 2% growth during the same time.
E-commerce overcomes geographical barriers and allows them to purchase products anytime and anywhere due to political barriers or cross-country changes. Finally, e-commerce provides companies with a more efficient and effective way to collaborate within the supply chain.
Impact on employment:
E-commerce helps to create new job opportunities due to information-related services, software app, and digital products.
E-commerce is convenient for customers as they receive their products at their convenient place without freight charges. It only needs to browse the website online, especially to buy the products that are not nearby shops. It could help customers buy an available, more comprehensive range of products and save customers’ time. They can research products and comparison of prices among other retailers. Online shopping provides sales promotion or discount code, so it is a price label useful for customers. Moreover, e-commerce provides products’ information in detail with 3 D graphic ad.
E-commerce technologies look economic by allowing both manufactures and consumers to keep away the intermediaries.
